View Full Version : Grace Brackstone: Summer at Elvi
24th May 2010, 18:27
I am not sure if Elvi, as a British retailer, distinguishes its spring from summer seasons. Many European labels only field two collections, a spring/summer line and a fall/winter line. Nevertheless, Grace continues to appears as the company "face" (and figure), as evident in this brand-new e-mail flyer.
It comes with a large, attractive photo of the model:
I would love to see Elvi shoot a gorgeous campaign with Grace in an outdoor setting, but for now, at least it continues to feature such an appealing model in its promotions, and one who, by faux-plus British standards, is quite curvy.
22nd June 2010, 14:00
Elvi has put out several ads over the past week featuring the lovely Grace Backstone. Here's one:
Here's the second, along with a link to the ad online:
The Elvi clothing varies in style and aesthetics, but kudos to the company for featuring such a lovely model.
1st July 2010, 09:12
Here are two more Elvi flyers that I received with pictures of the very pretty Grace Brackstone.
I think the company realizes that she is their best selling point, because in this circular, her image absolutely fills the screen:
Also, although the images in this flyer are much smaller, they're still pretty.
I keep expecting Elvi to take its promotions to the next level and do something really creative with Grace, like shoot her in an idyllic Old World location. I wish she were curvier, but she definitely has a "look."
20th July 2010, 13:18
A couple of days ago I received a flyer with probably the loveliest picture of Grace that Elvi has yet produced.
Very sensual pose and expression. This is one of her most gorgeous images to date. The fuschsia colour looks great on her.
Here's the link:
22nd July 2010, 14:24
Another new flyer with Grace appeared in my inbox today. Pretty, but not nearly as gorgeous as the image that M. Lopez posted, above, which is my favourite Elvi ad to date.
I hope that when the company does a new fall promotion, it takes the trouble to create a really gorgeous campaign shot in an outdoor location. It has as terrific model- now let the photography rise to the occasion.
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