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View Full Version : ''Beauty Is Timeless'' (IGIGI)


HSG
22nd April 2012, 17:11
<br>One of the earliest URLs that we created for the Judgment of Paris was our <a href="http://www.judgmentofparis.com/timeless.htm" target="_blank">Timeless Beauty</a> page, which juxtaposes images of plus-size models with works of art from throughout Western history, to indicate that full-figured beauty is an eternal ideal of femininity, reaching back to the days of Classical Greece and the dawn of civilization.

IGIGI has now capitalized on this idea in a very clever manner. A new accessories promotion published on the site's "Glam Guide" features some of the finest works of Classical sculpture adorned with IGIGI items.

Particularly notable is the image of the <i>Winged Victory of Samothrace,</I> (2nd century B.C.), one of the most accomplished creations of Classical Antiquity.<p><center><a href="http://www.judgmentofparis.com/ko/timeless03.png" target="_blank"><img src="http://www.judgmentofparis.com/ko/timeless03a.png" border="0" title="Click to enlarge" alt="Click to enlarge"></a></center><p>The strategically placed handbag obscures the most sensual aspect of the original, a soft, full waist seen through diaphanous raiment.<p><center><img src="http://www.judgmentofparis.com/ko/timeless03b.png"></center><p>For those who have not viewed the <i>Winged Victory</i> with their own eyes, its presentation in the Louvre is astoundingly magnificent. It appears dramatically perched at the top of the Daru staircase.<p><center><img src="http://www.judgmentofparis.com/ko/timeless03c.jpg"></center><p>The sculpture was originally located in the Samothrace Temple Complex, and present-day onlookers feel a sense of wonder before this splendid work that approximates the religious worship that the original Greeks experienced in its presence.<p><center><img src="http://www.judgmentofparis.com/ko/timeless03d.jpg"></center><p>Next in significance is an IGIGI ad featuring the famous <i>Venus de Milo</i> (c.130 B.C.).<p><center><a href="http://www.judgmentofparis.com/ko/timeless01.png" target="_blank"><img src="http://www.judgmentofparis.com/ko/timeless01a.png" border="0" title="Click to enlarge" alt="Click to enlarge"></a></center><p>It too is found in the Louvre collection (as are all of the sculptures in IGIGI'S "Beauty Is Timeless" promotion).<p><center><img src="http://www.judgmentofparis.com/ko/timeless01b.jpg"></center><p>Its situation is no less dramatic than that of the <i>Winged Victory,</I> framed as it is by a splendid archway. Splendid as the fore view of the statue may be, however, the Venus de Milo was actually intended to generate its most sensual effect when viewed from reverse.<p><center><img src="http://www.judgmentofparis.com/ko/timeless01c.jpg"></center><p>The third "Beauty is Timeless" image presents the <i>Vénus Accroupie</I> from the same era as the <i>Winged Victory.</I><p><center><a href="http://www.judgmentofparis.com/ko/timeless02.png" target="_blank"><img src="http://www.judgmentofparis.com/ko/timeless02a.png" border="0" title="Click to enlarge" alt="Click to enlarge"></a></center><p>An example of the "Crouching Venus" motif in Classical sculpture, this work and its related exemplars are distinguished by the visible fullness that they exhibit at the goddess's waist.<p><center><img src="http://www.judgmentofparis.com/ko/timeless02b.jpg"></center><p>For the final two images in this promotion, IGIGI has selected more contemporary works executed in the Neoclassical style.<p><center><a href="http://www.judgmentofparis.com/ko/timeless04.png" target="_blank"><img src="http://www.judgmentofparis.com/ko/timeless04a.png" border="0" title="Click to enlarge" alt="Click to enlarge"></a></center><p><i>Venus with an Apple</I> is from the Danish sculptor Bertel Thorvaldsen, c. 1805.<p><center><img src="http://www.judgmentofparis.com/ko/timeless04b.png"></center><p>And a work by Etienne Falconet, titled <i>The Bather</I> (1757), appears in the final IGIGI slide.<p><center><a href="http://www.judgmentofparis.com/ko/timeless05.png" target="_blank"><img src="http://www.judgmentofparis.com/ko/timeless05a.png" border="0" title="Click to enlarge" alt="Click to enlarge"></a></center><p>The Classical sources on which Falconet drew to create his sculpture are unmistakable.<p><center><img src="http://www.judgmentofparis.com/ko/timeless05b.png"></center><p>Bravo to IGIGI for yet another extremely creative fashion campaign inspired by works of art. With these images, the full-figured fashion label illustrates the continuity of curvaceous beauty, and demonstrates that today's plus-size models are the reincarnations of the Classical ideal of femininity that provided Western culture with its richest source of inspiration throughout history.

- <a href="http://www.igigi.com/cms/glamguide/#129" target="_blank">IGIGI Glam Guide</a>