View Full Version : Barbara- ''Midsummer'' at CJ Banks

12th June 2006, 18:04
This is interesting. I've never heard of a "midsummer" campaign before, but Barbara's fans will be pleased to see a new campaign for the "midsummer" season at C.J.Banks. (It actually looks a lot like a very early Fall campaign.)


The cover is just gorgeous:


and there are a number of smaller, attractive images elsewhere throughout the site.

http://www.cjbanks.com/images/2004quad5/sto.jpg http://www.cjbanks.com/images/2004quad5/emp.jpg

I love the romantic hairstyle in the sleeveless image, above. Barbara continues to become more beautiful with every campaign.

I'm still waiting for the company to produce an online flyer or catalogue, with larger images. If you have such a terrific model working for you, you should make the most of it!

M. Lopez
27th June 2006, 10:43
CJ Banks sends out e-mail circulars every few weeks, with montages of Barbara's photos. Here are the two that arrived most recently:



The "summer spice" image in the second ad actually looks most attractive, out of this whole campaign, and shows a pretty (if conservative) outfit. That's the one that I would have recommended for a cover shot.

12th July 2006, 21:34
<br>We were just discussing the advantages of showcasing fashions on plus-size models (lovely faces included), and to further demonstrate the point, here is an image of the interior of a typical C.J. Banks store, as presented on the company site. As you can see, the clothing is not distinguishable from that of any other mainstream retailer, but what would immediately rivet the attention of any passers-by in a suburban shopping mall, and compel them to enter the store, would be all of those stunning window posters of the gorgeous Barbara Brickner.

Furthermore, any full-figured customers surrounded by advertisements such as this would be twice as likely to purchase articles of clothing, because their self-image would be buoyed by the sight of Barbara looking so gorgeous in the fashions. "This," the posters relay, "is what plus-size beauty actually looks like." The customers would be able to forget the degrading images of full-figured women that have been implanted in their minds by the mass media, and instead internalize this vision of timeless beauty as the visual definition of a well-fed appearance.<p><center><a href="http://www.judgmentofparis.com/bb/cj02.jpg" target="_blank"><img src="http://www.judgmentofparis.com/bb/cj02a.jpg" border="0" alt="Click to enlarge"></a></center><p>(Click to view larger.)