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HSG 13th October 2006 17:22


(Originally posted on The Judgment of Paris Forum, July 22, 2004.)

Regular readers of this forum will undoubtedly remember Elena Miro's "Morbidamente Donna" (Shapely Woman) art competition, which invited a group of renowned artists to contribute original works celebrating the timeless beauty of full-figured femininity.

A collection of these works is currently touring Europe's great capital cities, and recently, the exhibition made what is undoubtedly the most significant stop of its entire tour.

On July 7th, the exhibit came to Athens, Greece--the cradle of Classical civilization, and the birthplace of the voluptuous ideal of womanly beauty, which has been passed down to us over the millenia (i.e., the very same ideal that this exhibit was created to celebrate, and to revive for a modern audience).

Courtesy of our cherished Italian ally, here is a translation of Elena Miro's official press release for the event:

ATHENS: Morbidamente Donna

On July 7 Elena Mirņ presented its exhibit "Morbidamente Donna" (Shapely Woman) in Athens. The venue was the Ellenicon Kosmos cultural center, an ex-industrial area which has been transformed into a very trendy location, although one which still manages to convey a cultural flavor.

The setting was very effective, with video projections, coloured neon outlining the area, and a flying mannequin, draped in warm orange, backed by a huge screen showing the flurry and sensuality of the Elena Mirņ image. A first sculpture has been added to the paintings of the traveling exhibit, thus rendering the Mediterranean form in three dimensions.

There was a fine turnout of hand-picked viewers, ranging from politicians to television anchorwomen, to Greece's loveliest top models, for an alfresco aperitif under the stars, among the beautiful works of art.

The patroness of the event was the wife of former President Papadopulous.

The spirit of the Classical revival has been everywhere, over the past two years--from the Goddess exhibit at the Met, to the motion picture Troy--all leading up to the 2004 Olympic Games, which are returning to Athens, their birthplace both in Antique and in modern times.

But astute readers will know that the original Olympics consisted not merely of athletic competitions, but of artistic contests as well. Olympic laurels were awarded to the greatest works submitted by dramatists, painters, poets, sculptors, etc.--which makes it all the more fitting that Elena Miro should bring the fruits of its own artistic competition to Athens, at this time.

Let us hope that the exhibit's presence in the cradle of Classical civilization helps revive the ideal of beauty that first flowered on those Mediterranean shores so long ago, and has endured throughout time.

HSG 14th October 2006 09:34

''Forever Beautiful''

(Originally posted on The Judgment of Paris Forum, August 09, 2004, in response to a comment from Melanie, praising the gallery image posted below.)

It's true--no image could more perfectly capture the realization of our fondest hopes and dreams than that little snapshot:

Think of it: A group of people standing before a poster of Barbara Brickner entwined with two goddesses, in Regnault's 19th-century painting, The Three Graces (which is itself a reinterpretation, with paint and brush, of a work of Classical sculpture)--admiring it, and being inspired by it, exactly as they would be by the original painting, or by the sculpture that preceded it. A modern audience seeing a living plus-size model bring the Classical ideal to life in our own day and age--an ideal of Beauty that has lasted since the dawn of Western civilization.

It is everything that we knew Classical femininity could achieve--and more.

Still the greatest plus-size retailer in the world, Elena Miro deserves limitless accolades for creating this most inspired of all advertising campaigns. No, more than a campaign--a philosophy in images; a true aesthetic restoration.

Linked below is our archive page, containing the complete, translated texts of all of the Elena Miro material pertaining to this magnificent project.

Barbara Brickner--a beauty for all time:

- ''Forever Beautiful''

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